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HD Supply Purchases MobileFrame Platform for Work Order Automation and Material Tracking

HD Supply Has Selected MobileFrame's Configurable Mobile ApplicationTM Software As Its Standard Mobility Platform

San Jose, Calif. -- November 12, 2007 - MobileFrame, LLC (, the leading provider of Configurable Mobile ApplicationsTM, announces that HD Supply, a leading utility industry products and services provider, has chosen MobileFrame's award-winning enterprise mobility software Platform to automate their Work Orders and Material Tracking from order to delivery � with progress recorded on a webpage to be viewed by HD Supply's customers. Used by a wide variety of commercial, retail, industrial, federal and municipal organizations, MobileFrame's enterprise software has repeatedly swept MobileVillage's Mobile Star Awards year after year for product innovation and customer satisfaction.

HD Supply has 1,000 locations, over 24,000 employees and over $13 billion in revenue. The MobileFrame solution is being implemented to replace a hard-coded application previously written by HD Supply using Syware's Visual CE. With integrated intelligent networking, prioritized synchronization, remote device configuration and management, and remote software updates all built-in to one software platform, MobileFrame significantly streamlines mobile application development, deployment, and administration. Data collected in the field is stored on a handheld device and automatically synchronized to HD Supply's back office servers. The MobileFrame software operates on any .NET enabled handheld device, including Pocket PC PDA's, Tablet PC's or Laptops.

MobileFrame's award-winning Configurable Mobile ApplicationsTM software platform is an entirely self-contained mobility solution that provides full functionality out-of-the-box, with no custom programming, no third party mobile gateways, synchronization engines or SDK's required. MobileFrame's software allows HD Supply to capture photographs, voice notes, documents, templates, logos, sketches, digital signatures, bar code scans, magnetic strip read outs, RFID tags and advanced algorithmic functions, and attach them directly into their mobile applications. Applications are stored in a library so administrators can quickly make changes whenever operational requirements change, enabling on-the-spot deployment of a wide variety of mobile applications. MobileFrame software affords HD Supply unparalleled flexibility to create new mobile applications of any degree of complexity, incorporating any mix of business processes, and deploy those applications to their mobile customers on-the-fly.

"Many of our customers have chosen MobileFrame to replace previously hard-coded applications," said Lonny Oswalt, MobileFrame's CEO and President. "The flexibility and scalability that MobileFrame provides are simply unparalleled. Our platform not only allows customers to quickly develop and deploy any custom mobile applications specific to their business needs, but it also allows them to make any changes they require in real-time."

About MobileFrame LLC
MobileFrame has established a new category of user driven smart mobile computing, with integrated intelligent networking and synchronization. The company's pioneering software significantly streamlines the process of developing, deploying and administering mobile enterprise applications. MobileFrame is a privately held company headquartered in San Jose, California. For more information, customers may contact MobileFrame directly at 1-408-885-1200 or visit our Web site at

About HD Supply
HD Supply is a leading wholesale distribution company, specializing in products and services aimed primarily at contractors, builders, government entities, industrial businesses and maintenance professionals. As one of the largest and most diversified distributors in the U.S. and Canada, the breadth of our product offerings enables us to supply the entire project lifecycle from infrastructure to construction to maintenance, repair and remodel. For more information about HD Supply, visit our Web site at


Thomas J. Laughlin
MobileFrame LLC
(408) 885-1200