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PEPSI and CANADA DRY Distributor, Beverage Distribution Center Inc. selects MobileFrame's Configurable Mobile ApplicationTM Software Platform

MobileFrame's Configurable Mobile ApplicationTM software enables Beverage Distribution Center Inc. to instantly deploy custom Mobile Applications with no coding required.

San Jose, Calif. -- (PRWeb) � December 12, 2005 � ( MobileFrame, LLC, the leading provider of Configurable Mobile ApplicationsTM software, today announced that its mobility platform has been selected by Beverage Distribution Center Inc.(BDCI), a distributor for PEPSI and Canada Dry in the New Jersey area. MobileFrame's software is being used at their Beverage Capital facility in Baltimore to instantly deploy a series of their own customized mobile applications without requiring any software coding or programming. Using MobileFrame's point and click Desktop software, BDCI can quickly create new mobile applications tailored to their own business process, make changes as required and deploy these applications to their mobile workers on the fly. BDCI initially purchased MobileFrame for an inventory tracking application, but is already considering expanding the use of the software to build mobile applications for other systems.

"We began evaluating the MobileFrame solution for an inventory tracking application we needed to deploy. We realized quickly that not only would MobileFrame's solution significantly decrease the amount of time spent developing the mobile application, but we could also use this same platform for any other mobile application we need to deploy for other departments," said Gwen Dolceamore, Beverage Distribution Center's Vice President of Information Systems. "We like the fact that not only is MobileFrame's software quick to configure and deploy, but it also supports both CE.Net and Windows Mobile devices, giving us a wide selection of hardware options that can be simultaneously deployed in a mixed environment."

MobileFrame is the first and only truly Configurable Mobile ApplicationTM software platform in the industry. MobileFrame's revolutionary mobility platform eliminates all custom coding through an intuitive, user friendly point and click desktop that enables customers to create, deploy and manage virtually any custom mobile application. MobileFrame accelerates mobile application deployments from months to minutes by eliminating the need for costly and time-consuming custom coding. MobileFrame is designed for large enterprises and includes advanced features such as remote software updates and automatic device driver configuration and loading which eliminates the need to bring devices in from the field for reconfiguration, resulting in a powerful cost savings for any mobile enterprise. Customers can deploy any client or server based workflow, providing an ability to deploy very sophisticated mobile applications. MobileFrame is a complete system including synchronization, mobile application and device management, server and client workflow authoring and user administration, ERP, legacy, LDAP and database integration all built in to a centrally managed point and click desktop.

"MobileFrame provides BDCI a flexible solution with the highest possible return on investment," said Patricia Oswalt, MobileFrame's Vice President of Sales. "MobileFrame's software empowers BDCI to instantly automate many mobile applications that exactly match their unique needs. Our software accelerates any mobile application development from months to a few days or less compared to conventional methods."

About MobileFrame LLC
MobileFrame has established a new category of user driven smart mobile computing, with integrated intelligent networking and synchronization. The company's pioneering software significantly streamlines the process of developing, deploying and administering mobile enterprise applications. MobileFrame is a privately held company headquartered in San Jose, California. For more information, customers may contact MobileFrame directly at 1-408-885-1200 or visit our Web site at

About Beverage Distribution Center Inc
Beverage Distribution Center Inc is a distributor of PEPSI and Canada Dry products in the New Jersey region. BDCI is part of the Honickman organization, which produces and distributes soft drinks from New York to Richmond.


Thomas J. Laughlin
MobileFrame LLC
(408) 885-1200