MobilePlanet Announces Co-Marketing Alliance with MobileFrame
MobileFrame's Configurable Mobile ApplicationTM solution empowers MobilePlanet
enterprise customers to deploy mobile software applications without the need for
custom coding or programming
Chatsworth, CA - June 15, 2004 - MobilePlanet today
announced a co-marketing alliance with MobileFrame LLC, the leading provider of Configurable
Mobile ApplicationTM software
solutions that significantly streamline the process of deploying mobile enterprise applications.
MobileFrame's product is unique because it can be 'configured' by end users without involving IT
staff. This enables companies to easily create a range of mobile applications such as site
inspections, order processing, time keeping, inventory tracking, asset management, and more.
MobileFrame's Smart ArchitectureTM
provides a user- friendly point-and-click desktop that enables novice computer users to easily
create, deploy, and manage sophisticated mobile applications. MobileFrame solutions handle
software programming complexities in the background keeping them transparent to users. By
eliminating time-consuming custom software development cycles and expensive professional service
engagements, businesses can mobilize their field work force without distraction from their core
MobilePlanet will co-market MobileFrame's software products to enterprise customers who want a
mobility solution to create and deploy complex mobile applications that capture a variety of
rich data while in the field. Unlike a simple forms generator, MobileFrame's solutions allow
customers to embed photos of sites, products, goods, etc., and attach them directly into their
workflow while they are in the field. Customers can also embed voice notes, sketches, digital
signatures, bar code scans, and workflow calculations, or advanced algorithmic functions without
the delay and expense of custom coding a mobile application. Paired with MobilePlanet's
services and mobile devices, such as PDAs and tablet PCs, this provides a total enterprise
mobility solution for MobilePlanet's customers.
"MobileFrame's revolutionary software solution provides ease of use that is simply unmatched
in the mobile application field," says Philippe Pastor, Chairman and CEO of MobilePlanet.
"MobileFrame's solutions let users configure their own custom mobile applications and automate
their manual field-based processes through a user-friendly interface. This represents a
paradigm shift in mobile computing capability that provides immense value to customers who need
field force or sales force automation."
"MobileFrame's software eliminates the need for expensive third-party mobile gateways,
synchronization engines, and software development kits," states Lonny Oswalt, MobileFrame's
CEO. "We utilize state-of-the-art technology to make all IT complexities transparent to our
users, providing a mobile application solution with new levels of efficiency, reduced costs and
ultimately the best value for customers."
About MobileFrame LLC
MobileFrame has established a new category of user driven smart mobile computing, with
integrated intelligent networking and synchronization. The company's pioneering software
significantly streamlines the process of developing, deploying and administering mobile
enterprise applications. MobileFrame is a privately held company headquartered in San Jose,
California. For more information, customers may contact MobileFrame directly at 1-408-885-1200
or visit our Web site at www.mobileframe.com.
About MobilePlanet, Inc.
Founded in 1993, MobilePlanet, Inc. is a leading multi-channel direct reseller of mobile
computing and wireless products for mobile professionals and businesses. MobilePlanet, Inc.
offers a comprehensive selection of name-brand products and customized device support services
for mobile workforce deployments. MobilePlanet provides robust post-sales customer support with
a dedicated in-house technical team. Visit the website
www.mobileplanet.com or call 800-675-2638.
Thomas J. Laughlin